Veterinary prescription fees to be capped and clinics must flag cheaper online options

New rules will limit how much veterinarians can charge for prescriptions and require clinics to inform clients when the same medications are available more cheaply online; surgeries have the coming months to put the measures into practice.

Veterinary practices will face new restrictions on the fees they can charge for issuing prescriptions, and will be obliged to tell animal owners if identical medicines can be obtained more cheaply from online suppliers, under regulatory rule changes announced this week.

The changes are aimed at boosting transparency around prescribing costs and giving pet owners clearer information to help manage the expense of animal healthcare. Clinics will be given a period of several months to update their procedures and ensure compliance with the new requirements.

Supporters of the measures say they should protect owners from unexpectedly high charges for prescriptions issued during consultations or via follow-up appointments. The requirement to flag lower-cost online alternatives is intended to enable consumers to compare prices and make more informed choices about where to buy medications.

The rules could prompt adjustments in how practices structure their fees and interact with online pharmacies. Veterinary surgeries will need to review their communications with clients and their administrative systems to make sure they consistently provide the required cost information within the transition period.

Regulators and industry bodies will monitor the roll-out of the changes as clinics implement the new standards in the coming months, with further guidance expected to be issued to help practices comply.